FOUNDING COHORT OPEN — 15 SPOTS, FIRST 90 DAYS

Built for the call.
Trained for the job.

Coaching for first responders and driven people who need real structure — strength, nutrition, recovery, and accountability built around shift work, not around a perfect schedule that doesn't exist.

FIVE PILLARS
Strength
Nutrition
Recovery
Accountability
Longevity
THE FIVE PILLARS

The standard we coach to

STR

Strength

Training built around shift schedules, not against them.

NUT

Nutrition

Macro or meal-plan structure that survives overtime and night shift.

REC

Recovery

YFFR-based breathwork, mobility, and post-shift decompression.

ACT

Accountability

Weekly check-ins and a coach who actually reviews your week.

LON

Longevity

Built for a 20-year career, not a 12-week transformation photo.

THE GAP

The job doesn't come with a wellness plan.

Long shifts, rotating schedules, high stress, and constant physical demand wear on the body in ways a generic fitness program was never built to handle. Most first responders aren't short on effort — they're short on a system that fits the job they actually have.

The Standard Response Performance was built around that reality: real shift schedules, real recovery needs, and coaching that adjusts to the call, not the calendar.

Trained for shift work

Programming built around rotating shifts, mandatory overtime, and unpredictable call volume — not a 9-to-5 assumption.

Coached, not just programmed

Weekly check-ins and real adjustments based on how your week actually went.

Recovery is part of the plan

YFFR-based breathwork and mobility work is built into coaching, not sold as an afterthought.

THE FLAGSHIP PROGRAM

The Call Ready Method

Complete coaching — training, nutrition, recovery, and accountability in one system. This is the main offer, and where most clients start.

FLAGSHIP

The Call Ready Method

A full coaching system built around real life: a custom training plan, macro targets or a meal plan, weekly check-ins, a monthly coaching call, and a recovery protocol — adjusted as your schedule and progress change.

  • Full intake assessment & custom training plan
  • Macro targets and/or meal plan
  • Weekly check-ins and progress tracking
  • Recovery, mobility, and breathwork recommendations
  • Monthly coaching call and ongoing adjustments
Apply for Founding Rate
Founding Member Rate
$179/mo
Standard rate $249/mo after founding cohort · 12-week minimum · or $699 paid in full
Minimum 12 weeks
THE LAUNCH MENU

Pick the program that matches where you are

Four more ways in, depending on what you need most right now.

PREMIUM 1:1

Tactical Performance Coaching

Best for: clients who want the highest level of accountability — biweekly calls, video review, and priority messaging.

Full custom training, macro guidance, weekly check-ins, biweekly coaching calls, video exercise review, and progress photo tracking.

$399 /moor $1,099 / 12wk
RECOVERY

The Downshift Protocol

Best for: high-stress professionals who train hard but don't recover well.

YFFR-based breathwork, mobility flows, stress regulation, and a sleep wind-down protocol over a structured 6-week arc.

$179 /6wkgroups from $299
PHYSIQUE

Standard Physique

Best for: clients who want fat loss and muscle without full contest prep.

Custom training, macro guidance, cardio plan, progress photos, and measurement tracking over a 12-week block.

$299 /moor $799 / 12wk
AGENCY

Department Wellness Workshop

Best for: departments, units, and teams wanting practical wellness education.

Nutrition for shift work, recovery, stress regulation, and burnout prevention — from a 60-minute class to a 6-week agency program.

$500+scoped per agency
Also available by request: Shift Fuel (nutrition-only), Duty Strong (training-only), Academy Ready (pre-academy prep), and Stage Ready (competition prep). Ask About These
FOR AGENCIES

Bring the standard to your department

The Department Wellness Workshop brings practical, shift-work-specific wellness education to units, squads, and departments — delivered live, with handouts and an optional follow-up coaching path.

Topics include nutrition for shift work, recovery and sleep, stress regulation, breathwork, mobility for duty-related pain, and burnout prevention.

Request Agency Pricing
60-Minute Class
Single-topic session for roll call or in-service training.
$500–$750
90-Minute Workshop
Deeper dive with practical exercises and handouts.
$750–$1,200
Half-Day Training
Full wellness curriculum for a unit or department.
$1,500–$2,500
6-Week Agency Program
Ongoing group coaching and accountability for a team.
$3,000–$7,500
FOUNDING COHORT

15 spots. First 90 days. That's it.

To keep coaching quality high while the systems get refined, the founding cohort is capped at 15 clients across five entry points.

ROSTER CAPACITY
15 TOTAL SPOTS
Reserved for founding cohort
Open now
5Call Ready Method
3Tactical Coaching
3Shift Fuel / Duty Strong
2Standard Physique
2Downshift Protocol
READY WHEN YOU ARE

Apply for coaching

Fill out the application below so coaching gets built around your actual schedule, goals, and history — not a generic template. Takes about 8–10 minutes.

READY WHEN YOU ARE

Apply for coaching

Fill out the application below so coaching gets built around your actual schedule, goals, and history — not a generic template. Takes about 8–10 minutes.

Form not loading? Open the application in a new tab.

The Standard Response Performance provides fitness coaching, nutrition guidance, and wellness education. This is not medical care, physical therapy, mental health treatment, or emergency services, and is not affiliated with, endorsed by, or operated by any government agency, department, or union. Consult a qualified medical professional before beginning any new training or nutrition program.